To celebrate such an anticipated, long-time coming partnership, Harley-Davidson has unveiled twenty-two custom painted Harley-Davidson motorcycles that were designed by high-profile artists while keeping the spirit and style of Sailor Jerry alive. The customized models include the Iron 883, Forty-Eight, and Roadster.
Now that the unveiling has taken place, these bikes will not become an exhibit, but will instead be available for viewing around the United States throughout Summer 2017 at large retailers, Sailor Jerry’s Fleet Week New York celebrations, the Harley-Davidson Museum, and other events and locations as announced. Fans of Harley-Davidson and Sailor Jerry Spiced Rum will have a chance to win a motorcycle through a sweepstakes program kicking off May 15, 2017. There will be a total of twenty-two bikes available to win. To enter the sweepstakes, participants can log on to www.SailorJerry.com/Harley-Davidson to receive further information on the sweepstakes rules.
This partnership will come to life in bars, restaurants, Harley-Davidson dealerships and joint celebrations around the country. Consumers can expect to experience a series of shared events and moments from the two iconic brands, leading up to the Harley-Davidson 115th Anniversary in 2018.